Today, more and more people are looking for easier alternatives and ‘quick fixes’ to eliminate body fat or tighten skin. They want proven and lasting results from safe, non-invasive body contouring procedures without having to be concerned about downtime.

The effect of this rise in consumer demand has meant that energy-based, non-invasive devices have become increasingly popular, with a constant search for better treatments that demonstrate fast and reliable results.

So, what exactly does the future look like for body contouring? Let’s look at the statistical trends and the treatment trends currently shaping the market …

All over perfection for all ages – losing inches is a growing business

The real beauty of body contouring is that it addresses unmet needs for all ages, according to Medical Insight, Inc., 2017.

Millennials see these procedures as a normal part of life and will therefore expand the market as they age, and as long as social media and reality TV are promoting consumer interest. An ageing baby boomer population, keen to turn back the clock, is also a further growth driver, as well as a rise in obesity. The World Health Organisation claiming that figures have more than doubled since 1980.

In fact, 2019 saw Australian’s spending over $1 billion on cosmetic treatments, with non-surgical procedures accounting for 80% of total figures.

Manpower – the increase in male interest

Men’s interest in achieving a more defined and sculpted body is yet another factor. In the U.S., the number of males who underwent non-invasive body contouring treatments rose from 14,598 in 2012 to 26,902 by 2015, making that an annual increase of 22.6%. In fact, 16.7% of non-surgical fat reduction procedures were performed on men in the US, mirroring trends seen in other countries.

Two’s better than one – combination treatments

What better way to achieve success than through not one but two treatments in a powerful combination? For example, liposuction and fat reduction is ideal for treating stubborn areas of the body and hard to shift bulges. The results can then be fine-tuned when combined with a top-to-toe skin tightening treatment such as NuEra tight by Lumenis, a powerful RF solution to address any skin left sagging post-procedure.

Make sure your business is ahead of the curve with technologies that provide multiple solutions to common patient concerns. Lumenis is equipped with a range of all-in-one devices that are able to deliver safe and effective results. Lumenis’ NuEra tight, a revolutionary, non-invasive skin smoothing platform, harnesses RF technology to deliver both superficial and deep heating to treat a variety of conditions such as skin laxity and the temporary reduction in the appearance of cellulite.

To find out more, contact us or click here.

Make sure your business is ahead of the curve with technologies that provide multiple solutions to common patient concerns.

Callouts:

Treatment trends currently shaping the market:

• All over perfection for all ages – losing inches is a growing business
• Manpower – the increase in male interest
• Two’s better than one – combination treatments

 

Make sure your business is ahead of the curve with technologies that provide multiple solutions to common patient concerns.

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